This comprehensive course is designed to equip beginners with the essential knowledge and skills to master Google Ads and launch successful advertising campaigns. Through a blend of theory and practical exercises, you’ll gain a deep understanding of the platform’s features and functionalities, empowering you to create effective campaigns that deliver results.

We're So Sorry!

We do not have free basic course for this course at the moment. Kindly enroll for the advance , to get full holistic practical knowledge.

Learning beyond above Limit!

Course Curriculum

What You Shall be Learning?

Introduction to Google Ads

Introduction to Google Ads

- What is Google Ads?
- How does Google Ads work?
- The benefits of using Google Ads
- Setting up a Google Ads account

Keyword Research

Keyword Research

- What are keywords?
- How to find the right keywords for your campaign
- Using Google Keyword Planner
- Keyword match types

Creating a Google Ads Campaign

Creating a Google Ads Campaign

- Choosing your campaign type
- Setting your budget and bids
- Selecting your targeting options
- Creating your ad groups

Writing Effective Ad Copy

Writing Effective Ad Copy

- The anatomy of a text ad
- Writing effective headlines and descriptions
- Using calls to action (CTAs)
- Ad extensions

Tracking and Measuring Results

Tracking and Measuring Results

- Setting up conversion tracking
- Understanding key metrics
- Using Google Analytics to track your results

Optimizing Your Campaigns

Optimizing Your Campaigns

- Split testing
- Adjusting bids and budgets
- Improving your quality score

Course Outcome

By the end of this course, you will be able to:

– Confidently navigate the Google Ads platform and its key features.

– Conduct effective keyword research to target the right audience.

– Create and manage successful Google Ads campaigns across various campaign types.

– Write compelling and impactful ad copy that resonates with your audience.

– Optimize landing pages to maximize conversions.

– Track and measure campaign performance using essential metrics and reporting tools.

Learning a Google Ads course can open up a wide range of job opportunities and career prospects in the dynamic field of digital marketing. Here’s an overview of the potential benefits and career paths you can pursue:

Job Opportunities

How to Enroll?

Get onboard before the D-Day

Create an Account

You will need to create an account on Socialbambam. If you are an existing user, that is fine.

Make Choice

Make a choice from the list of Courses available

Make Payment

Make a Payment corresponding to your preferred course


Frequently Asked Question

Socialbambam Cohort holds every two months. I each training, learners have the privilege to upskill digitally and vocationally.

  1. Self-Paced Learning
  2. Live Session
  3. Hybrid Learning

Off course yes. You will be certified, upon completion of each Cohort.

NGN 150, 000

NGN 180, 000

Early birds enjoys 10% discount

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